Why I Am Putting All My Eggs (Books) in Amazon’s Basket
I am an author and a marketer. As a marketer I believe that one should get the most possible exposure…
Aggie Villanueva and Phyllis Zimbler Miller Discuss Self-Publishing Sand Traps
Amazon guru Aggie Villanueva and I recorded a half hour conversation about the pitfalls of being an indie publisher but…
Category Hurdles for Authors on Amazon
I wrote the blog post “Puzzling Out Amazon Categories for Books and Products” for my company Miller Mosaic blog. I…
Pricing Hurdles for Authors on Amazon
I discussed the opportunities and sand traps of Amazon’s category choices in the post “Category Hurdles for Authors on Amazon.”…